The Stake Your Claim to Health Literacy Symposium will be held all day, Wednesday, January 28, 2004. All other continuing education courses will be held on Saturday, January 31, 2004.

Instructor, Laura Gasaway, Director of the Law Library and Law Professor, University of North Carolina, Chapel Hill, NC

Instructor:  Jan Buhmann, Consultant, Online Learning and Technology Implementation, Eugene, OR

The world wide web and intranets hold great promise as a learning tool for library patrons. Anything that is frequently taught by librarians, from performing searches to using the check-out system, may be the topic of an online course. Find out how to build effective courses on the Web that engage a wide variety of learners. This session will introduce librarians to the process of developing a Web course using instructional design methodology. Software tools to produce interactive courses on a shoe-string budget will be demonstrated and used in practice exercises

Time:  9:30 am – 5 pm
Place: Meet at Registration Desk at 9:00am
Held at Law Library

Cost:   $175 member/$200 non-member, includes lunch

Instructors: Nancy M. McMurrer, Cheryl Nyberg, Gallagher Law Library, University of Washington

All of us use the Internet to help our patrons. So are there ways to make our searches even faster and better? Are we underutilizing search engines?  How can we best find those Invisible Web materials not covered by the regular search engines? How can we best keep up with new search engine  features and searching techniques? This session explores advanced  search engine features, resources for locating Invisible Web documents, ways to find deleted or altered Web documents, and how to stay on top of  new search technology.

Time: 8:00 am – 12:30 pm
Place: Meet at Registration Desk at 7:45am
Held at Sacramento City College

Cost:   $80 member/$105 non-member

Instructor: George McGregor, Chiron Corporation, Emeryville, CA

This course covers basic concepts in immunology, including anatomy and physiology with special attention to cellular and molecular concepts. The class will reinforce vocabulary and search terminology (MeSH), and introduce participants to a variety of basic print and electronic resources available in the area of immunology.

Time: 1:00 pm – 5:00pm
Place: Calaveras Room

Cost:   $80 member/$105 non-member

Instructor: Pat Wagner, Pattern Research, Denver, CO

Marketing is awareness and response: Awareness of the world from the customer's point of view and then responding with changes in service and communication. Learn how to improve your influence with middle and upper management, use marketing to create a strategic plan, bring in new (and "lost") customers (both internal and external to your institution), collect and evaluate quantitative and descriptive data and improve the effectiveness of promotional activities, even if you are a solo librarian. You will create a marketing project and present the plan to your colleagues.

Time: 8:00 am – 5:00 pm
Place: Granada Room

Cost:  $160 member/$185 non-member

Instructor: Mari Stoddard, Arizona Health Sciences University, Tucson, AZ

This course provides grounding in PDAs and possible library services. The focus will be on hardware, productivity applications, and health care resources. Participants will learn to assess their institution’s needs, select affordable and manageable services that meet those needs, and implement those services in a timely way. Attendees are encouraged to bring a PDA to the class if possible.

Time: 8:00 am – 12:00 noon
Place: Calaveras Room

Cost:   $80 member/$105 non-member

Instructors: Peggy Baldwin, Providence Portland Medical Center, OR; Dolores Judkins, Oregon Health Sciences University; Patrice O'Donovan, Linfield College, OR

Do you need to know how your library is used or what your users want from your library?  Learn basic information about surveys, what kinds of questions to ask, and how to ask them.  Then learn how to use SurveyMonkey, a free-to low-cost web application,  to develop the survey.  This class will help you design a survey, and use Survey Monkey to send it out and get results you can easily interpret.  Dazzle your library users.  Get the information you need to provide the services they want. 

Time:  1:00 pm – 5:30 pm
Place: Meet at Registration Desk at 12:45pm
Held at Sacramento City College

Cost:   $80 member/$105 non-member